Book review by Dr Mansoor Ali
A must-read for every doctor dreaming of a thriving private practice!
If you’re passionate about building a successful clinic and want real-world strategies—not just theory—this book is your perfect companion. Packed with insights, practical tips, and the wisdom of experience, it’s more than a book—it’s a guide to your future success.
Author: Dr. E.S. Khan
Publisher: OrganonEasy | Edition: First Edition (30 May 2025)
Price: ₹399 | Pages: 192 | Language: English
This book offers practical wisdom for navigating today’s complex healthcare landscape. The author brings together years of experience in medicine, teaching, and entrepreneurship to create a roadmap for physicians who aim to build more than just a practice – they aim to create a lasting legacy in healthcare.
This book is a blueprint for doctors who want to create meaningful, patient-centered, and profitable clinics. Written in a clear, accessible tone, it balances motivational narrative with actionable strategies, addressing the often-neglected but critical areas of practice management.
Key Themes and Chapters
- The Story Behind This Book – A compelling personal narrative that sets the tone for what follows.
- The Landscape of Private Practice in Homoeopathy – Honest insights into the current ecosystem, opportunities, and threats.
- Is Private Practice Right for You? – Self-assessment and readiness explored through thought-provoking questions.
- Reconstructing Your Self-Image for Success – A deep dive into mindset, identity, and confidence-building.
- Setting Up Your Practice – Legal, logistical, and infrastructural aspects covered comprehensively.
- Building Your Brand – From clinic name to social media presence, branding is treated as a necessity, not luxury.
- Attracting and Retaining Patients – Strategies that focus on trust, ethics, and long-term relationships.
- Managing Finances and Streamlining Operations – Budgeting, staffing, record-keeping, and cost-efficiency.
- Enhancing Clinical Skill and Professional Development – A reminder that business growth should complement clinical growth.
- Navigating Challenges and Overcoming Obstacles – Burnout, competition, financial dips—this chapter handles it all.
- Expanding Your Practice and Creating Impact – Thinking beyond the consultation room—impact, innovation, and legacy.
- Your Journey Beyond the Stethoscope – A closing reflection to inspire physicians to pursue purpose beyond profit.
Why Every Medical Student and Young Doctor Needs This Book
In medical colleges, we are trained in diagnosis and treatment, but rarely in communication, branding, finance, or patient retention. This book fills that gaping void. It doesn’t undermine the value of clinical skill—it enhances it with a structure that makes your practice truly effective.
It is especially relevant for:
- Recent BHMS graduates planning to open their first clinic
- Senior practitioners who want to modernize or scale their setup
- Medical teachers who want to guide students in practical life skills
- Healthcare entrepreneurs looking to blend passion with purpose
Don’t just practice. Build a practice that thrives. Create a legacy beyond the stethoscope.
Purchase link : https://www.amazon.in/Beyond-Stethoscope-Physicians-Business-Practice/dp/9334294876
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